Mobility must face a revolution never seen before. The movement of goods and people has increased, in part, due to the boom in online shopping, the new mobility options available and the favorable conditions for the use of public transport.
On the other hand, the sustainability objectives oblige companies, associations, institutions and citizens to make conscious and efficient decisions that contribute to the reduction of emissions. For this, citizens must have easy access to sustainable mobility through digital tools that can bring together various transport services.
This was discussed at the second discussion table of the First Mobility and Transport Forum: towards a new future organized by elEconomista.es. This second colloquium has been developed under the premise:
“The new challenges of mobility”. Present at this table were Arturo Corbí, partner of Sustainable Mobility at NTT Data EMEAL; Ignacio Martínez, director of Mobility Operations at Indra; Federico Pareja, Commercial and Marketing Director of Ouigo Spain; Juan Garrigosa, Director of Public Administrations of Endesa; and Luis de Oyarzabal, Manager of Electric Mobility of Repsol.
The first topic to be addressed is the one that gives title to this second table: The challenges of sustainable mobility. For Ignacio Martínez, apart from the challenge that cities have regarding recharging points, the greatest difficulty is in the management of “the energy distribution infrastructure in cities”. “Management policies have to rely heavily on technological solutions that group all the data with a holistic view to plan everything clearly”, commented Indra’s Director of Mobility Operations.
Arturo Corbí, for his part, made a point that with sustainability “we have entered a life model in which we must carry everything with us, mobility as well”. For the representative of Sustainable Mobility in this forum, the differential factor lies in the fact that citizens stop using the private vehicle and commit to a modal change that places public transport in the cities at the center.
Along the same lines, Juan Garrigosa, director of Public Administrations at Endesa, has had an impact, since mobility is responsible for 40% of emissions in cities. For Garrigosa the challenge “is found in the internal bureaucracy that exists in the administrations”, for which he calls for an effort to simplify the obstacles and generate an ecosystem of sustainable mobility in Spain.
Federico Pareja commented that all the speakers at the two forum tables “share challenges, we all talk about decarbonization”. In the case of Ouigo, they are committed to “a green and digital model” being “the most sustainable mass transport that exists, in high speed decarbonization is already a reality”; therefore, the challenge that the company poses is “to be able to improve mobility without having an impact and a footprint” on the environment and for this “At Ouigo we fight to eliminate cars from the road and to the extent that there are better prices you can get people to leave their car on these half-distance routes”.
The last to intervene in this first point of the table was Luis de Oyarzabal, from Repsol, who advocates a system focused on multi-energy to escape emissions. “We were the first company in our sector to acquire a commitment to net 0 emissions in 2050,” he commented from Oyarzabal.
Electrification and recharging
Another of the great challenges of sustainable mobility is to reach all points as a way of convincing citizens of the benefits and advantages of sustainable transport. From Repsol they advocate making it easy for the user and for this “this necessarily involves building a national recharging network. Repsol’s plan is to have 2,000 recharging points by the end of the year, we must make it easy for the user so that it really adopts all forms new mobility”, pointed out Luis de Oyarzabal.
Endesa is another of the companies that is making the strongest commitment to the placement of recharging points, also to encourage public investment in electric public transport, with stations with greater recharging power. “Electric buses are already a reality in the urban sense,” says Garrigosa, who added that “the next step is to continue with the current growth, demand is growing a lot and we hope it will continue that way, so our commitment is to continue deploying recharging infrastructure to generate greater capillarity. Now it is necessary to concentrate more forces on the points with the highest demand and with a good operation”, pointed out the director of Endesa’s Public Administrations.
On the other hand, moving away from recharging points, Arturo Corbí focused on intermodality and its benefits to bring together sustainable mobility services from mobile terminals. With this they seek to favor the use of VTC, taxi or train ticket purchases to attract users. “The goal is for people to have tools to cause modal change in cities, promoting the use of sustainable mobility with technology,” said the Sustainable Mobility partner.
With tools such as Renfe as a Service, or other mobility as a service tools, “the challenge is not so much accompanying the user as generating a backoffice to integrate all sales systems to escape from traditional sales”, added Ignacio Martínez . For his part, Federico Pareja also focuses on this aspect since “there are still many limitations for the traveller, we must study that all these solutions are really valid”, concluded the Commercial and Marketing Director of Ouigo.
Another of the fundamental lines of action to generate a transfer in mobility habits is public-private collaboration in order to make it easier for citizens to choose a more sustainable means of transport. In this regard, Federico Pareja has referred, who asks the administrations for responsible and competitive fees by the Administration, thus giving free rein to the appearance of more railway companies that can offer more competitive prices to people. “The arrival of competition has put more places on the market at more affordable prices for all citizens, causing the sector to grow”, assured the Commercial and Marketing Director of Ouigo Spain.
For his part, Repsol’s Electric Mobility manager, Luis de Oyarzabal, has highlighted the unhindered access to Next Generation EU funds. The representative of the Spanish energy and petrochemical company believes that in Spain “there is a great challenge at the country level, since there is demand, there is an investor appetite, it is only necessary to make access easier to deploy agile means”, and he hopes that this access is not like the current one to place charging points in the city or highway because “for a 3-week project it can take 5-6 months to complete the procedures,” he concluded.
As an example of this necessary collaboration, Arturo Cobrí pointed to the project for the Spanish capital Madrid Nuevo Norte, and how that specific investment has created “a sustainable mobility strategy that includes all means of transport, charging points … in the end we must consider that, each one at their level, has to advocate for this public-private collaboration” and creates a “virtuous circle” where everyone wins.
By way of conclusion of this last table of the forum, the essentials of combining the environmental sustainability system with the economic sustainability system and being able to generate a balance that allows us to continue betting on these systems were discussed.
For Ignacio Martínez, in the case of transport, “the challenge is to reduce the fee for use, in the case of long-distance transport, so that it can affect the end user” so that they make more use of these services. of mobility.
Arturo Corbí closed his participation commenting that sustainability is a native digital concept “so everything related to it is part of the business economy”. “Everything leads to technology and when we say that the future is mobility as a service, what we are saying is that the economy will be more sustainable when the service is developed,” concluded the NTT Data representative at the forum.
In the case of the director of Public Administrations of Endesa, he defended that “in order for the model to increase, we must boost demand and continue to increase supply so that users can use these tools both in private vehicles and in companies in their fleets or public transport “, expressed Garrigosa in his closing.
On the other hand, Federico Pareja, from Ouigo, once again made a dent in the fact that “decarbonisation is essential, for us it would be ideal for all transport to be at the forefront of sustainability for the user. This is what we must all pursue as a society”.
Lastly, Repsol’s Electric Mobility manager, Luis de Oyarzabal, once again stressed the idea of multi-energy to sustain this change economically and environmentally. “The balance goes through multi-energy to optimize decarbonization in each sector and not close ourselves to just one option. We have talked about multi-energy, we have talked about multimodal, in the end it is the communion of the strategies of all sectors to seek the same objective from different points of view: decarbonization,” de Oyarzabal concluded.